The Situation
Founder of Total Technique and former professional athlete, Clayton Adams, came to Clarity Video Services frustrated by stalled growth and lack of marketable content. Yet, he was determined to establish his business as the #1 resource for players’ development in middle Georgia.
The Problems
- Lack of Brand Presence
- Absence of Marketable Content
- Limited Marketing Budget
- Stalled Growth
The Plan
After analyzing Total Technique’s market and unique selling position, we realized the business was already primed for growth… It simply needed the tools to make it happen. So, we gave it just that in the form of a content arsenal and 90-day marketing plan that leveraged what already made it successful — firsthand professional experience and existing trust in the community.
Clarity’s Solutions
- A Master Hero Video: Client Testimonials, Personal Narration, and Dynamic Training Footage.
- A 30-Second Sizzle Reel: Action-Packed Training Footage.
- A Collection of Social Media Videos: Fun, Engaging Content for TikTok and Meta.
If you’d like help finding solutions to the frustrating problems stalling your business, reach out to us for a quick chat.
We’re Here to Help… Not Get in the Way
We crafted authentic videos to showcase Total Technique’s expertise and foundation in the community without altering or disrupting day-to-day business operations.
That means…
- No shot was choreographed.
- No client was delayed.
- No word was forced.
We filmed Total Technique training sessions from beginning to end and transformed that footage into easy-to-use, marketable content that will help the company grow.
Putting the Content into Action
With high-quality content ready to go, we immediately launched our 90-day marketing plan utilizing paid and organic social media campaigns to reach Total Technique’s local audience.
Interested in bringing clarity to your local business?
Reach out to us! We’re happy to chat with you about how video services can boost your brand awareness
Clarity Video Services 
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